Thursday, October 8, 2026
Netflix is reportedly interested in acquiring The Pat McAfee Show, which just posted its best quarter ever. This comes as streamers continue hunting for live content and sports programming to drive subscriptions.
Meanwhile, the streaming ad tech space is getting more sophisticated with FreeWheel adding AI-powered contextual targeting and TiVo building household IDs that can track viewers across devices including cars.
Comcast launched something called StreamSaver that bundles streaming services together, which looks like another attempt to recreate the cable bundle for the streaming era. Roku is doubling down on niche sports content by adding the Savannah Bananas baseball team to its lineup.
Top Stories
Pour One Out for Addressable Linear TV | A Column by Michael Beach
Addressable linear TV sat flat at $1.8 billion for five years while streaming ad spend surged 1,263%. Michael Beach breaks down why cable addressability failed and how eCPM math exposes the hidden cost of un-targeted TV ads.
Regional Sports Networks Aren’t Dying, They’re Evolving: An Interview with Nana Kofi Amoh
When a Creator Leaves, What Stays? - Attention Capital | A Column by Josh Stein
The Premium Moat: Why Apple TV is Streaming’s Holdout Against the Unscripted Wave
The Great Transatlantic Streaming Divide: An Interview with Hemant Soni and Rahul Bhatia
How Sports Teams Are Rebuilding Their Local Media Businesses - Amoh Sports Media | A Column by Nana Kofi Amoh
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Latest Podcast
Why RSNs Aren't Dying and How Consolidation Is Saving Local Sports | Nana Kofi Amoh, Creator of Amoh Sports Media
Oct 8, 2026
Why US and UK Streaming Models Diverge and How AI Reshapes Global Monetization | Rahul Bhatia & Hemant Soni, Cloud and Media Experts
Oct 6, 2026
Why Sports Streaming Is Fragmented and How Roku Is Solving Discoverability | Joe Franzetta, Head of Sports at Roku
Oct 1, 2026