State of Streaming

●Netflix Adds Short-Form Video to Combat 'Binge Abandonment'●The Dashboard is the New Living Room: Cumulus Validates Xperi’s In-Car Infrastructure Strategy●12 States Sue to Block $110 Billion Paramount-WBD Merger●Reading the Tea Leaves: Does Apple's Home Screen Already Quietly Favoring the Asset Most People Expect It to Buy?●SOS. ExclusiveBehind the Screens: What Makes a Microdrama Possible?●Attention Capital | A Column by Josh Stein - The Living Room Already Changed Hands (Part Two)●What's Streaming? The StreamScoop Streaming TV Guide for the Week of July 13th, 2026●The Living Room Already Changed Hands (Part One) - Attention Capital | A Column by Josh Stein●Why Fox and Telemundo Don't Mind That the USA and Mexico Are Out - Accrued Interest | A Column by Simeon McMillan●Attention Capital | A Weekly Column by Josh Stein - Part Two: The Wrong Wrapper●Attention Capital | A Weekly Column by Josh Stein - Part One: The Largest Attention Allocator in the World●The New Reality for Cord-Cutters: Plex Overhauls Premium Tier Pricing●This Week's StreamScoop Streaming TV Guide●California's Streaming Ad Volume Law Upends Agency Playbooks●The End of Loud Streaming Ads: How California's SB 576 Reshapes National Media●Netflix Adds Short-Form Video to Combat 'Binge Abandonment'●The Dashboard is the New Living Room: Cumulus Validates Xperi’s In-Car Infrastructure Strategy●12 States Sue to Block $110 Billion Paramount-WBD Merger●Reading the Tea Leaves: Does Apple's Home Screen Already Quietly Favoring the Asset Most People Expect It to Buy?●SOS. ExclusiveBehind the Screens: What Makes a Microdrama Possible?●Attention Capital | A Column by Josh Stein - The Living Room Already Changed Hands (Part Two)●What's Streaming? The StreamScoop Streaming TV Guide for the Week of July 13th, 2026●The Living Room Already Changed Hands (Part One) - Attention Capital | A Column by Josh Stein●Why Fox and Telemundo Don't Mind That the USA and Mexico Are Out - Accrued Interest | A Column by Simeon McMillan●Attention Capital | A Weekly Column by Josh Stein - Part Two: The Wrong Wrapper●Attention Capital | A Weekly Column by Josh Stein - Part One: The Largest Attention Allocator in the World●The New Reality for Cord-Cutters: Plex Overhauls Premium Tier Pricing●This Week's StreamScoop Streaming TV Guide●California's Streaming Ad Volume Law Upends Agency Playbooks●The End of Loud Streaming Ads: How California's SB 576 Reshapes National Media

Netflix Adds Short-Form Video to Combat 'Binge Abandonment'

Top Story of the DayJul 2026 · 2 min read

Netflix Adds Short-Form Video to Combat 'Binge Abandonment'

The Dashboard is the New Living Room: Cumulus Validates Xperi’s In-Car Infrastructure StrategyJul 2026 · 2 min read

Reading the Tea Leaves: Does Apple's Home Screen Already Quietly Favoring the Asset Most People Expect It to Buy?Jul 2026 · 6 min read

12 States Sue to Block $110 Billion Paramount-WBD MergerJul 2026 · 2 min read

Attention Capital | A Column by Josh Stein - The Living Room Already Changed Hands (Part Two)Jul 2026 · 11 min read

SOS. ExclusiveBehind the Screens: What Makes a Microdrama Possible?Jul 2026 · 4 min read

The Dashboard is the New Living Room: Cumulus Validates Xperi’s In-Car Infrastructure StrategyJul 2026 · 2 min read

Reading the Tea Leaves: Does Apple's Home Screen Already Quietly Favoring the Asset Most People Expect It to Buy?Jul 2026 · 6 min read

Attention Capital | A Column by Josh Stein - The Living Room Already Changed Hands (Part Two)Jul 2026 · 11 min read

The Living Room Already Changed Hands (Part One) - Attention Capital | A Column by Josh SteinJul 2026 · 11 min read

The World Cup's Viewership Record Numbers Have a Footnote. This is the Footnote.Jun 2026 · 7 min read

California's Streaming Ad Volume Law Upends Agency PlaybooksJul 2026 · 2 min read

Instagram Tests Horizontal Video on TVs as Streamers Move to MobileJun 2026 · 1 min read

Walmart Buys Vibe.co and the Self-Serve Future of CTV Just Got a Retail SpineJun 2026 · 4 min read

Frequency Wants to Change FAST's Ad Unit, Not Add More PodsJun 2026 · 1 min read

SOS. ExclusiveViantAI Decisioning Redefines the DSP: What Does It Mean for Advertisers?May 2026 · 3 min read

Gaming the Front of the Line: A New State of Streaming Contributor Enters the ChatJun 2026 · 3 min read

Your Ad Stack Was Automated on Both Ends Simultaneously. What Should You Know?Jun 2026 · 3 min read

SOS. ExclusiveAI Personalization at Scale: Lessons Media Can Learn from Telecom CX PlatformsJun 2026 · 6 min read

SOS. ExclusiveThe IAB Filed a Court Brief and Released AI Guidelines in the Same Week. What Does it Mean for Streaming TV Measurement?Jun 2026 · 2 min read

SOS. ExclusiveHow Streamers Show Up: Reelgood's AI Discoverability Study Reveals a Big Challenge For StreamingJun 2026 · 2 min read

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