# State of Streaming

> The streaming industry's intelligence hub - breaking news, original research, USPI rankings, and podcast coverage of the business of streaming TV.

State of Streaming (SOS) is a trade publication covering Connected TV (CTV), streaming platforms, ad tech, measurement, and the business of streaming. We publish daily news analysis, exclusive research, the Unified Streaming Power Index (USPI), and the State of Streaming Podcast. Our audience is the practitioner: buyers, sellers, analysts, and operators who need to know what changed and what it means for their next decision.

## Markdown alternates for every page

Every public article on this site has a Markdown mirror at the same path with `.md` appended. LLM agents, retrieval pipelines, and citation tools should prefer these over the rendered HTML.

Examples:

- An article: `https://www.stateofstreaming.com/articles/{slug}.md`
- A contributor profile: `https://www.stateofstreaming.com/contributors/{slug}.md`
- A publisher/company profile: `https://www.stateofstreaming.com/publisher/{slug}.md`

The Markdown view includes the title, publication metadata, full article body, author information, and category tags.

## Sections

- [Articles](https://www.stateofstreaming.com/articles): Daily news and analysis across all streaming categories
- [Briefing](https://www.stateofstreaming.com/briefing): Daily intelligence brief - the sharpest streaming intel delivered in under 3 minutes
- [USPI Rankings](https://www.stateofstreaming.com/uspi): Unified Streaming Power Index - proprietary platform power rankings
- [Podcast](https://www.stateofstreaming.com/podcast): State of Streaming Podcast - interviews with industry leaders
- [Research](https://www.stateofstreaming.com/research): Original research and data reports
- [Directory](https://www.stateofstreaming.com/directory): Streaming industry company and executive directory
- [Viewership Tracker](https://www.stateofstreaming.com/rankings/viewership): Weekly peak viewership across broadcast, cable, and streaming
- [Video](https://www.stateofstreaming.com/video): Short-form video content and interviews

## Categories

- Measurement: Nielsen, VideoAmp, iSpot, attention metrics, cross-platform measurement, USPI
- Ad Tech: CTV ad buying, DSPs, SSPs, programmatic, retail media, upfronts
- AI: Agentic buying, personalization, content discovery, AI in streaming workflows
- Sports: Live sports rights, fragmentation, measurement challenges, DTC streaming
- Supply: Platform launches, content libraries, FAST channels, distribution strategy
- Demand: Viewership, audience behavior, subscriber trends, cord-cutting
- Distribution: Smart TVs, FAST, devices, bundling, UI/UX

## Key Resources

- RSS Feed: https://www.stateofstreaming.com/api/rss
- Sitemap: https://www.stateofstreaming.com/sitemap.xml
- News Sitemap: https://www.stateofstreaming.com/sitemap-news.xml

## About

State of Streaming is founded by Tim Rowe. SOS covers the intersection of streaming media, advertising technology, and data measurement for industry practitioners. We publish original reporting, exclusive interviews, and proprietary indices including the Unified Streaming Power Index (USPI) which ranks streaming platforms across multiple dimensions of market power.

## Contact

- General: https://www.stateofstreaming.com/collaborate
- About: https://www.stateofstreaming.com/about