Sling TV is slashing the price of its Day Pass to just $1 after a federal court denied Disney's attempt to block the short-term streaming plans. The move is a direct and public jab in a larger legal fight over the future of television bundling.

While Sling celebrates this round, the legal fight is far from over. The conflict has become an industry-wide pushback against unbundling, as Warner Bros. Discovery has hit Dish with a similar lawsuit. The battle is set against a high-stakes backdrop, as the current carriage deal between Dish and Disney is set to expire in less than a year. Meanwhile, Sling is heavily promoting the pass for major sporting events like college football rivalries and F1 races, showing exactly what kind of content is at the center of the unbundling fight.